In this short and animated session virtual marketing professor Mark Ritson explains brands: How they work. Why they work. And what they do for the consumers that buy them and the organisations that manufacture them.
Because of the dominance of the primal brain –vs the rational brain– when your audience listens to you online –Zoom, GoToMeeting or else– as opposed to face-to-face, the rules of communication are DIFFERENT.
Communication has always been an essential part of our work and personal lives. However, in this new digitally-dependent world, the need for great communication skills has increased exponentially.
Our keynotes on communication cover internal, external, verbal, non-verbal, face-to-face and digital communication.